It's important that we analyze who your target audiences are, the best way to reach them, and the best platform to reach them on.
We also strategize the content side of the advertising from a 30,000 ft. view, and make sure that everyone is on the same page
Design
This is where we take that 30,000 ft. view of the content, and begin to design and create the ads themselves.
It is imperative that we get the messaging, timing and the offer correct, as well as being creative.
Deploy
This phase is all about launching the ads, and seeing the results we get from them. Which ads are working, which are not, etc.
The simplest, yet most effective phase.
Analyze
This is where we are analyzing the ads, cutting the bad ads/adsets, scaling the ones that work, and and re-launching other ones. We are also looking at the data that the funnel is giving us, and seeing what people like, and don't like.
Zero speculation, all of the decisions are data based.
Optimize
We take what we learned from the analyze phase, and optimize the ads and funnels. Whether we're creating new ads, changing the copy, or simply changing a few words, every detail can make the largest difference.